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Market commentary Dec 2025

Digital Tools Empower Independents to Protect Against Consolidation

Adopting online pricing and quote automation gives small contractors digital capabilities of national brands, helping them own the customer relationship and protect against consolidation.

““Homeowners in 2025 don’t want to sit through a two-hour sales pitch just to get a price,” Riley says. “They want the Amazon experience. Contractors who provide that experience protect themselves from consolidation because they own the customer relationship, not just the transaction.””
HVAC Sentiment: Neutral

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