Operators describe PE 'house of brands' model with 200 locations and 150 brands

John Wilson and Rich Jordan discuss the PE 'house of brands' versus 'branded house' model, citing a private-equity consolidator running 200 locations under 150 brands, while they move from three brands to one.

“So a house of brands like is the PE company. So I, Hey, I have 200 locations and 150 brands inside there. So they're a house of brands. They have a bunch of different brands.”

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